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BusinessFeb 8, 20267 min read

What Does an App Really Cost in 2026?

The real numbers. No fluff. A transparent breakdown of app development pricing in Bulgaria and beyond.

By Radoslav Lambrev, Founder & Lead Developer

Key Pricing Tiers

Simple Apps (landing pages, portfolios): €800–€3,000, 1–3 week timeline. Medium Apps (user accounts, databases, APIs): €3,000–€12,000, 4–10 weeks. Complex Apps (MVPs with integrations): €8,000–€25,000, 8–16 weeks.

Core Cost Drivers

Geographical location: San Francisco developers charge €150–€250/hour versus Sofia's €40–€80/hour. Team overhead: larger agencies have higher costs. AI tooling efficiency: senior developers using AI assistants work 2–3x faster.

Hidden Expenses

Hosting (€5–€50/month), domains, third-party services, annual maintenance (10–20% of build costs), and app store fees.

Getting Accurate Quotes

Document: app functionality, user types, target platforms, essential vs optional features, budget range, and timeline before contacting developers.

Conclusion

AI-assisted development offers the optimal balance between quality and affordability for startups and small-to-medium businesses.

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